The traffic usually dies out pretty quickly, right? From there, your well-researched blogs end up in the archive until you take them down to fill a social media time slot again. Break the cycle by integrating your blog and email newsletter. This strategy will help your content reach audiences who actually value what you have to say. In this article, we'll review the role blog posts should play in your email marketing efforts and in your overall content marketing strategy. We'll also give you some innovative

For including blog content in your email campaigns. What role should blog posts play in your content marketing strategy? Tl; dr: blog company mailing list posts should play a central role in your content marketing strategy. They drive traffic to your website from multiple sources and teach people about your brand values. Everyone should know by now that your website is the most valuable piece of the digital marketing puzzle for your brand. Why? Because you own your website, the algorithms can't take it away from you. Blog posts are the perfect answer. If you don't build a strategy for your brand blog, you're missing out on these key benefits:ranking in hundreds or thousands

Of google searches demonstrate brand authority by showing your industry knowledgeanswer customer questions before they are asked give your customers something to share on social media provide substantial content (more than sales pitches) for your email newsletteryour about, services, contact, home page, and other sections are essential for driving sales, but they probably won't be visible unless you can create something else that drives leads to your website. And what about